Valandre Blog

Black Yak & Valandre join forces at ISPO winter 2012 in Hall B6 Booth 503

Hall B6 Booth 503

BLACK YAK & VALANDRE | Hall B6 Booth 503

ISPO winter 2012 in Hall B6 Booth 503 ISPO winter 2012 | Hall B6 Booth 503

To be the leading outdoor group in the world, WE CHALLENGE EVERYDAY!

Since its beginning in 1973 starting as “Dongjin Mountain”, BLAKCYAK & Dongjin Leisure continue to grow as one of the leading outdoor brands in Korea with the brand portfolio of BLACKYAK, mountia, and karrimor.
We take great care of ensuring that we provide a wide range of quality products for Mt. Everest expedition as well as day hikers, so customers love our products and enjoy outdoor life.
As a result, we are composed with a diverse portfolio of brands: “Himalayan original” BLACKYAK, “mountain utopia” mountia, and “British Original” karrimor.
Moreover, BLACKYAK and Dongjin Leisure challenged outside Korea while other brands were solely focused on Korean market.
We became the first outdoor brand in Korea to establish foreign branch in China and have continued to increase the business to become No. 1 outdoor brand in China.
Despite the accolades and growth, we continue to challenge ourselves to better serve our customer for years to come.
We would not settle down where we are now.
We keep challenge the status quo for the bigger picture.
We believe that we will become the leading outdoor brand and be regarded as No.1 brand by professional mountaineers and outdoor enthusiasts.
To conquer the top, we make sure that customers always come first and they are in the center of our growth.

Thank you for your endless support, and we look forward to sharing with you the profound progress of BLACKYAK and Dongjin Leisure.

To be the leading outdoor group in the world, WE CHALLENGE EVERYDAY!
We will be ONE OF THE GLOBAL TOP 5 OUTDOOR BRANDS IN 2003,
40th anniversary of BLACKYAK and Dongjin Leisure.

So, come around Hall B6 Booth 503 to meet us and our Korean BLACK YAK friends.

BLACK YAK & VALANDRE


 

 

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